Saturday, 3 April 2010

Direction

I have just been looking around on the bodyshop website to back up my strapline for the bodyshop campaign. I found this on the their values page. It says:

'We believe there is only one way to be beautiful, Natures way'

I think this is really nice, and it is a self esteem thing too which could push my campaign further as self esteem is something the bodyshop focuses on too.

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